Nike is set to launch a limited-edition Nike “Nikes” code in the US in 2018.
The code will be available to retailers who have already received the Nike+ program codes, which offer a discount on selected Nike gear and services.
The Nike+ service offers discounts on select Nike footwear, apparel, accessories and more.
“We are thrilled to partner with Nike to create a special Nike discount code for the US and the world, which will bring our brand to more fans, retailers and customers,” said Michael Yount, VP of global marketing and social.
“This special deal will also be available through our online store, where customers can get an exclusive code for $25 off all footwear and apparel purchases.
We look forward to continuing our partnership with Nike for years to come.”
The limited edition code will launch in stores on July 20, and will be valid on any Nike shoes, apparel and accessories purchased through the Nike+, Nike+ or Nike+ + apps for one year.
“Nate” is the Nike-branded code for “Nashville” or “Nato.”
Nike+ has previously offered special codes for special Nike events.
The company launched its new app, Nike+ Mobile, in late 2017 and in February 2018, offering the ability to register for special deals on Nike+ products and services, as well as receive Nike+ bonuses and perks.
Nike’s new app will be rolled out to all users in early 2019, and is expected to launch in the first half of 2020.
The new “Nexus” program has seen a significant uptick in popularity as retailers have become more adept at targeting the young consumer.
Last month, Nike’s sales increased 11% year-over-year, and its online store was able to reach nearly 4 million customers.