In a move aimed at getting new members more interested in buying discounted appliances, Costco will offer a new discount for those with active military service in its store.
The discount will go into effect from July 1 and will apply to appliances purchased between July 1, 2018 and Aug. 31, 2019, according to a Costco spokesperson.
Costco also announced that it has purchased a brand of vacuum cleaners that includes the brand name in its catalog.
The company said it has been using the discount program for a year, which means it is a new initiative for the company.
The first such program was introduced at the beginning of 2019, and it was discontinued for good in 2020.
In 2018, Costco had over 400 million active members and had an annual revenue of $3.1 billion.
Costco has about 1,500 stores and serves approximately 4.4 million members in the United States and Canada.